In 1500 words or less, each post will give you something you can use TODAY to build yourself, your people and your organization whether your organization is a "for-profit" or a "not-for-profit."
Opting out of the race to zero margins, zero profit, and zero loyalty will make you different. Listen to what customer’s say, price is important but so is value, build value and you build loyalty.
Sales is part science and part craft, to be successful you need to learn the steps that help you to meet your customer’s needs and wants, with what you can offer. These lessons have come from learning from the very best people in retail, I hope they help you the same way they have helped me and my associates.