What Employers Miss in Job Ads

Paul Wagenaar

Some people will read every word of this guide.

Some will skim it and take away only one idea.

Both are enough to make a difference.

I didn’t write this to create another checklist or another compliance document. I wrote it because I believe one simple truth:
Job advertisements are not administrative documents; they are human invitations.

Every word we choose tells someone whether they belong, whether they will be valued, and whether they can picture themselves succeeding before they ever walk through the door.

If this feels longer than most hiring advice, that’s intentional.

Hiring shapes organizations, careers, families, and futures. It deserves more than a template copied from ten years ago.

Take one idea. Take ten. Come back to the rest later.

Because sometimes changing a single sentence in a job advertisement changes the person who decides to apply, and that one decision can change the future of an entire team.

Conferences and Trade Shows – The Lie We Tell Ourselves

Paul Wagenaar

Most people don’t go to conferences to change anything.

They go to feel like they are.

They take notes. They nod. They leave inspired. Then nothing changes.

A smaller group does something else. They pick one idea and act, when it’s inconvenient, messy, and unpopular.

That’s the edge.

It’s not access to ideas. It’s the courage to use them.

The difference isn’t what you learned. It’s what you chose to do with it.

How the flow of ideas slowly freezes … and starts to feel normal.

Paul Wagenaar

Rigidity doesn’t usually announce itself.

It shows up as discipline. As process. As “the way we’ve always done it.”

But underneath, it’s often something else entirely: fear disguised as control.
And the longer we hold onto it, the more it quietly limits what we, and the organizations we are part of, are capable of becoming.

Stop Treating Everyone the Same – Accommodations aren’t the problem … our assumptions are

Paul Wagenaar

This is a longer read than usual, but it’s written that way intentionally.

Because the way we think about accommodations, fairness, and performance in the workplace is often oversimplified, and those oversimplifications shape how people are supported, evaluated, and sometimes misunderstood.

If you’ve ever questioned whether “treating everyone the same” is actually fair in practice, this is worth your time.

Opening the door …

Paul Wagenaar

You can do everything right in a job search… and still hear, “You were our second choice.”

That’s the part no one talks about.
Chance and luck still play a role … in timing, competition, and opportunity.

But here’s the truth: you can’t control luck… you can only increase how often it finds you.

More effort. More visibility. More conversations.

More chances for the right door to open.
Stay in the game long enough … and eventually, it does.

Shine a Light on the Darkness: Seeing Through Misinformation and Media Noise

Paul Wagenaar

Most of what we see isn’t designed to inform us, it’s designed to move us.

Not toward truth, but toward reaction.

The real skill isn’t knowing everything, it’s knowing when to pause, question, and look a little closer before deciding what’s real.

Keeping a job – a short guide to standing out

Paul Wagenaar

Most people don’t lose jobs because they can’t do the work, they lose them because of how they show up, day after day.

Everything you do is a test, and your reputation is built in the small, ordinary moments most people overlook.

Stand out by being reliable, curious, and willing to learn, consistently, not occasionally.

“Look at My Feet While I’m Talking to You”:

Paul Wagenaar

“Look at my feet while I’m talking to you.”
That sounds wrong. Disrespectful, even. It goes against what most of us have been taught about attention, engagement, and respect.
But what if it’s not wrong?
What if it’s not a correction of the person, but of the standard we’re using to judge them?
Most of the conflict we experience with people living with autism isn’t about effort.
It’s about misinterpretation.
We don’t just see behavior, we assign meaning to it.
And too often, we’re wrong.

Coaching Minor Sports: If They Come Back, You Got It Right

Paul Wagenaar

Children’s and youth sports start and finish all the time, whether at the beginning, middle, or end of a season. What matters is not the scoreboard or the record, but the experiences they carry with them during the season, and especially when it ends.

Coaching minor sports is not about winning games. It’s about building confidence, creating belonging, and giving kids a reason to come back. If they come back, you got it right.