GOING TO MARKET – Tips for Small and Medium-sized Organizations

Being a procurement person or a buyer in a large organization is a specialty.  That’s not for who this post is for. For small and medium-sized organizations, “charitable” or “for profit” organizations the “buyer hat” is just one hat of several that individual team members wear during their day, week, month, or year.  Some wear it well and others not so much.

As a buyer or procurement officer, I can share some tips and suggestions that can help.  Whether your organization is a small or medium-sized “for-profit” or a similar sized “not-for-profit,” these “lessons learned” will help that “hat” fit better whenever and whenever you need to go to market.

Grow or shrink your market according to your needs.  A common oversight for many buyers is not to truly appreciate what is available.  Remember scope matters.  For small needs, local suppliers may satisfy your requirements; however, for larger procurements, learn what is available, learn through research and speaking to similar organizations about who they use, what they know, and what is available that you haven’t considered.

Review your relationship with prospective suppliers.  Trust is key for any relationship, whether you are buying something for yourself or something for your organization only the scope is different.  Learn about organizations that provide the products and services you require. Ask questions, ask for references, and build relationships where possible.  When deciding to expand the range of products or services you are buying, don’t forget to review their history of handling your business for service and credits, as a buyer the first thing I do when meeting with a vendor is review what issues are outstanding before even discussing something new.

Purchase orders must be entered into your system immediately.  Depending on your organization’s operating processes, purchase orders are an external transaction that must be entered into your system.  Too often buyers, particularly ones who may wear many “hats” will process their purchase orders “when they have time.”  Issues arise when more than one person may be buying and unentered purchase orders will have consequences for budgets, duplication, and on space requirements.

80/20 Rule – For sales organizations, industry experts preach that 80% of sales comes from 20% of your products; therefore, procuring and maintaining those 20% of products and services is a top priority.  For other organizations, prioritization of the products or services used most often will help determine your allocation of resources. 

Ask about volume rebates and other possible credits that are available.  As a buyer in the home appliances sector, we operate on razor-thin margins, these credits and “sell-thru” credits make the difference between being profitable or operating at a loss.  In other sectors, volume discounts and other incentives may also be available to help stretch your limited resources.

Ask about training and point-of-purchase support?  When wearing your buyer “hat” there will be times when purchases concerning Information Technology (IT) will be sought or as a merchant, products will be obtained for resale; in both of these applications, training will be required. When making procurement decisions, vendor training support should be a key consideration when evaluating solutions. 

Remember sales representatives don’t work for you.  Depending on the scope of your procurement, some reps will wine and dine you; they provide free tickets to the ball or hockey game; remember they want you to buy and buy lots.  There are many great and very helpful reps out there and they work hard to help you, but always be careful when they offer you a great deal, analyze it, it might be great, but it needs to fit into your plans for it to be a great deal for you.

As a buyer, remember to stick to your plan, buy only what you need, and be wary of special sales, if you diverge from your plan ensure that it is a good deal for you, not just for your supplier.  Trust your instincts because there will always be another sale.  If you have any doubts about a purchase, DON’T MAKE IT.  When in doubt always put your order book away … there will always be deals. 

Being an effective buyer is more than just finding the lowest price, it is about delivering the best value for your organization and for your customers/clients.

Good luck,

Paul.