Turning the page on price focused marketing

Marketing and advertising is all about us; however, the vast majority is just “noise,” and too many small and medium-sized merchants get caught up in that noise. Today’s post is about “turning the page on price” to focus on those things that add value for your customers and clients.

Mind the gap.

Many organizations are increasingly recognizing the importance of “On-Boarding” new people to their teams. Taking the time to introduce “Team Charters” and developing “living processes” that help nurture and develop people are vital to increase staff retention. Managing “off-boarding” is also important. It is a process that should not be ignored, to gain valuable insights and feedback but also to ensure the organizational relationship is ended properly.

Common Sense, the least common of all senses, and Lesson’s Learned.

Learning from mistakes, encouraging feedback, and applying lesson’s learned should be common sense … you would think. Unfortunately this is not always the case. One of the most important “Tools Everyone Can Use,” is incorporating some method of applying “Lesson’s Learned” to things you or your organization do.

Things Everyone Should Know

You can make a difference. Start today and help reduce food wastage in your community. Food insecurity affects one in seven Canadians, we have enough food, and we need to ensure it gets to the people who need it in time. You will help your vulnerable neighbors and help reduce the impact of climate change.

Success is often found in small details

Often lost in everything that is written or said about great leadership are small, but very important attributes. Leadership is about building relationships with people, gaining willing cooperation, consistency, and thoughtfulness. Please take a few minutes, read this post, share the points, and add anything that you think is missing.

keeping a job – a short guide to standing out

I have been helped by some tremendous people throughout my career. To be able to pay back those people who took a chance on me, who mentored me, and who saw something in me worth saving and developing, is the primary reason I started doing these posts.

Who Does What

People have questions. New people to your organizations and even existing staff have questions. Some are complex and some are very basic. Often times the people who know the answers aren’t available. Struggling and not knowing causes stress and frustration. Consider creating a simple tool, a “Who Does What” tool.

Your Success Depends on People

My Dale Carnegie instructor once chided me for using “Never” and “Always” too much; however, I think even he might appreciate how I have used them in this post.

Take five minutes and read this. You won’t miss the time, and content may change the way you approach the people around you. Like the other posts on my blog this one is full of “Tools You Can Use Today.”

Having a Positive Influence

Do you remember a time when your life changed? We all have key days or experiences that fundamentally change our path through the maze of opportunities and challenges.

For me professionally, it was an eight-week course on “How to Win Friends and Influence People.” The course was provided as I approached a precipice in my career and not only saved me from myself but laid the groundwork for the success that I have achieved since; professionally, academically, and with great lessons in my personal life.